About This Project

A Florida country music festival with 20+ years of history and a large returning audience each year needed to accommodate their audience with an impactful web presence. Competing with the times and the online landscape we set out to develop a eye-catching and user friendly responsive design to drive exhibitors, sponsors and preferred seating ticket sales. Effectively branding a new look since 2014 creating unique designs that aligned with musical headliners but keeping the history and down home country feel all throughout the marketing materials - poster design, banner and print ads, social media skins and the website design.

Project Stats

  • Type Web Design
  • Date September 12, 2016
  • Client Ocoee Founders' Day Festival
  • Web Address


Learning about your goals and priority objectives is what drives our case. We strive in delivering a clear project scope that defines the case. We study your brand, the competition, and the current market landscape in order to develop a successful plan of action.


We start with a brainstorming session. First getting to know you, your company, the persona, what you like, what you don’t like, what moves your audience and what defines your brand. The ideas emerge from here.


Solid research, and the ideas we arrive at lead us in recommending the best solutions. Solutions that make sense financially, aesthetically and work for you, your target audience so they can effectively engage and interact with you.