About This Project

With our work with the Ocoee Founders' Day Festival we also assisted in developing a new look and icon for their Founding Father character. With this design we also updated the Festival logo with a branded staple / sizzle logo that we continue to use since 2014. Incorporating the new character in all our marketing collateral you can now see this design in posters, banners as the city gears up for the festival each year.

Project Stats

  • Type Graphics
  • Date August 30, 2016
  • Client Ocoee Founders' Day Festival
  • Web Address ocoeefoundersfestival.org


Learning about your goals and priority objectives is what drives our case. We strive in delivering a clear project scope that defines the case. We study your brand, the competition, and the current market landscape in order to develop a successful plan of action.


We start with a brainstorming session. First getting to know you, your company, the persona, what you like, what you don’t like, what moves your audience and what defines your brand. The ideas emerge from here.


Solid research, and the ideas we arrive at lead us in recommending the best solutions. Solutions that make sense financially, aesthetically and work for you, your target audience so they can effectively engage and interact with you.