2013 Event Industry Trends
Super stoked about the new year and to contribute to Evenues blog on the Biggest Trend in 2013? 21 Meetings Industry Leaders Give Us Their Predictions.
To further elaborate on the post, and YES, 2013 will be definitely all about upping the ante for online social engagement that transfers back to the real world and for businesses to actually reap the results of their marketing efforts. We will see experiential incentives and sharing incentive platforms and tools in all types of markets become more prevalent. Social curation utilizing visual platforms like Pinterest and Loveit will remain hot and will evolve into a must need tool in the event industry. The help of these visual boards allow #eventprofs to transfer ideas more visually and get real time feedback from clients to gain better synergy. Utilizing the tool myself, it helps save time for proposals, creates a great sharing dynamic among internal teams in producing items and concepts. In decor, what’s old is new and new is old is back again in full force. Feasting tables, detail pieces, mismatch china will prevail in the new year. Decor with rich history always makes for dynamic statement pieces at any event.
Here is our industry trend round up of visual examples:
In Social Media Experiential incentives
Check in rewards for watching TV shows, a phenomenal concept! I’m addicted and collecting points for my Kindle fire and crossing my fingers to see if my entry to win a trip to the 2013 Super Bowl is a winner!
Viggle is an awesome tool and it just bought out competitor GetGlue.
Sharing with friends is powerful and using a tool to create ROI is even more powerful! Groupon and Living Social have been the hottest online coupon sites for the past couple of years, but keeping your profits and creating your own coupons for your best customers to share with their friends – revolutionary! Expect Referrals is an affordable online tool to make it happen! www.expectreferrals.com
Pinterest. LoveIt visualizing event concepts to save time and be more effective. Getting your event ideas in one place – genuis! And you can keep your original ideas to clients, team members and yourself with private boards! www.loveit.com
In Event Decor:
Natural organic, rustic and vintage, fashion has been evolving for centuries and coming back for second acts all the time. Now it’s event decor’s chance!
All found via ULTRA FAB event decor rental company:chairaffairrentals.com
What trends are on your hit list for the new year? Let’s compare and share!