Social Media Trends & Resolutions for 2015
1) NO MORE CLUTTER! CLEAN & SIMPLE
2) VOICE YOURSELF VIA VIDEO
3) IMAGE-BASED POSTS WITH A PERSONAL TOUCH WORK!
Everyone is going crazy for Instagram–it’s fast, easy to use, spontaneous. Instagram also feels like it’s from a “real” person, since we (as a marketing agency) don’t have the ability to schedule the posts ahead of time. This also makes posting on Instagram more of a challenge, but a great value to our clients.
As we close out 2014, the number of users being drawn to image-based social media outlets was tremendous! This changing trend is evidence that the public responds very, very well to images – consuming information through visuals rather than wordy text. The amount of users signing up for sites like Tumblr, Pinterest, and Instagram grew exponentially in 2014, so taking advantage of this wave is now crucial!
4) PROVIDE SUPPORT ON YOUR SOCIAL MEDIA
5) STOP ABUSING HASHTAGS
6) MORE SELFIES, USIES & VARIETY PHOTO BOOTHS AT EVENTS
7) LIFE, FAMILY AND VERY PERSONAL POSTS
Even before the holiday season started, I noticed that a lot of my friends on Facebook were posting longer, more personal statuses about their families and life. It may be because I’m getting to the age where a lot of my friends are getting married and having kids, but it’s been a growing trend on my News Feed. So in 2015, I think more people will be opening up on social media, and sharing good news about their family and positive thoughts on Facebook, Twitter, and Instagram. And of course, each post will end with a few snappy hashtags like #familyfirst, #ilovemylife, and the always trending #blessed.
9) CAUSE A COMMOTION
Engagement can be overwhelming for both the business and their potential customers. Companies and even users need to cause a commotion, generate attention fast and fiercely. Be creative, be eye catching with your content and posts so your followers, friends and connections will stop in their tracks and divert their attention to your stream and it can stand out as they scroll through large amounts of posts/tweets.
What are your trend predictions for 2015 in social media? What makes your mind buzz with excitement?