When it comes to hashtags, most people either love them or hate them. But if you want to have a chance at increasing your reach and engagement rates on Instagram, you need to use them; and use them wisely. Instagram continues to…
Experiential Marketing – What It Is and Why You Need It
Written by Morgan Hugoboom">Morgan Hugoboom on September 1, 2014
Whether you recognize the term ‘experiential marketing’ or not, you’ve likely already seen a few examples of this new trend without realizing it. Do you remember the 2013 Real Beauty Sketches by Dove? Or the WestJet Christmas Miracle that went viral? Those…
Social Media Marketing: Is Facebook for Old People?
Written by Morgan Hugoboom">Morgan Hugoboom on September 1, 2014
It’s a question that we never thought we’d be asking: is Facebook for old people? In a world of Likes and Shares, Facebook Live and News feeds, it seems like Facebook is still the most important social media platform available. But these…
2017 Social Media Trends
Written by Michelle Bergstein on September 1, 2014
2017 is here! Find out what’s ahead: 2017 Social Media Trends What’s in store for 2017? For the past year we managed, monitored and experimented with our clients to determine what’s ahead in 2017 Social Media Trends. Our team coordinated these 9 tips…